Organic Review Published by FSA

Organic Review Published by FSA

I recommend you take this report with a pinch of organic sea salt. In these litigious times I am in no way strongly criticizing the report findings, however, I feel that the long term effect on human health from the use of pesticides and other chemicals in food production is not yet fully understood. And while that remains so I’ll continue to buy organic.

It may take many years, if ever, to feel justified with your organic only decision so you may wonder what is the point. The point for me is why take the risk? I’d rather stack the odds in my favour even if it means additional spend on the weekly grocery shopping. Is the extra cost justified? Well it is to me. The value of full health and longevity: priceless.

Yahoo and Microsoft Deal

Yahoo and Microsoft Deal

I don’t think Google will be losing too much sleep over this announcement. The rapid pace of product announcements from the Googleplex over the last few years seems to outshine anything from Yahoo and Microsoft combined. There just seems to be an abundance of energy at the big G.

I can’t see how Yahoo will survive long term as a distinct entity. I’d wager that at some point it will melt into obscurity perhaps to be completely consumed by its new partner. Down the line Yahoo may regret not negotiating a large upfront payment from this deal or, indeed, accepting the $47bn offered by Microsoft in 2008.

Moon Landing

We Choose the Moon

Re-living history 40 years ago.

Google Releases New PDF: Guide To Conversions

Google has just released a new PDF: Google Guide To Conversions.

Review to follow….

…..I spent about 35-40 minutes reviewing the guide. It includes summary information for tools from Google which will assist in keyword research, website (re)design and website/adwords conversion tracking and optimisation. It’s worth a read even if you consider yourself intermediate / advanced at these tasks.

Google Chrome OS part II

Will Google Chrome OS force us onto the cloud?

It’s not inconceivable that they will instruct partners to design a netbook with a minimal hard drive i.e. just enough space to hold the Chrome OS binaries. Google has no commercial interest in our user data remaining local but every reason for our data to be hosted in their huge Data Centres.

It all ties in nicely with upcoming plans for roll-out of Google Wave.

Google Chrome OS

Google Chrome OS

What’s different about this new OS proposal when compared to the various Linux personal desktop/laptop OS options already available? Answer: it’s a Google product. Google have had critical mass for some time now so everyone sits up and takes notice.

This time Steve Balmer will be sitting up and taking a lot more notice. He’ll certainly have this unexpected issue on his agenda today. Microsoft have previously tried to attack Google’s web search dominance with Live!Search and Bing but I’m not sure they expected Google to start playing ball in their own backyard. Windows 7 will be launched later this year and, in Europe at least, will be without an embedded Internet Explorer. This is good news from a competition perspective. Google can give Microsoft a dose of their own medicine by pre-loading and tightly integrating the Chrome browser into Chrome OS. I cannot see any objections being raised from Regulation/Competition authorities in the early days.

One thing that irks me is that I still prefer to use my local desktop/laptop hard drive to store all my data. I have an issue with entrusting all my worldly information to the web cloud. Yes I know that means that I’m responsible for all local backups but I wouldn’t want it any other way. I hope that Google Chrome OS doesn’t force me onto the cloud if I still want to use local HDDs for data storage. Some of their statements, however, Google Chrome OS is being created for people who spend most of their time on the web and They want their data to be accessible to them wherever they are and not have to worry about losing their computer or forgetting to back up files lead me to believe that there will be a huge push for shifting much of the user’s data online.

I like the fact that Chrome OS is based on Linux and will be open sourced but, to date, Linux has never offered any serious rivalry to the dominance of Microsoft on the desktop. I hope Google can change this and I welcome their new approach to PC security and speed.

So Microsoft Windows 7 vs Google Chrome OS: I look forward to this epic battle.

Google Blog Search

Google Blog Search

Two new features just announced by Google for their Blog Search tool: Hot Queries & Latest Posts. They may offer some additional research capability to internet marketers.

Hot Queries: These are the top search keywords/phrases being used by blog users.
Latest Posts: The newest blog posts being made in the blogging world.

Hot queries may prove the more useful of the two features. If a series of new but related blog posts are made within a short space of time you may want to keep your eye on the development of that topic.

Web Server IP Address and TLDs are SEO Factors

SEO begins at the planning stage even before you type any HTML.

If you’re planning on targeting specific markets by geographic location then choose a hosting provider whose web server is physically located in the same country as your target market.

The Top Level Domain suffix (e.g. .co.uk or .com etc) will also influence ranking.

Google Books

Google Books

Some new features added to this online tool that make it easier to include book previews/reviews on your own web property and search inside books.

Google CitizenTube

Google CitizenTube

This is Google’s choice-iest picks of popular political and social themes from YouTube. It is arranged in a blogging type format. The Iranian Election seems to be the dominant topic right now but this site is worth watching to see how it develops over time.